Kracie's Himawari and Ichikami haircare lines focus on nourishing hair with natural ingredients inspired by Japanese botanicals.

The Himawari range uses sunflower oil extracts to strengthen and repair hair, especially targeting dryness and frizz. It works to smooth and restore the hair’s natural shine and elasticity, making it ideal for managing unruly hair types.
The Ichikami line includes shampoos and conditioners enriched with rice bran and camellia to prevent breakage and enhance softness. Ichikami focuses on protecting hair from damage caused by environmental factors and daily styling, promoting smooth, manageable hair with regular use.

Both lines emphasize Kracie’s commitment to natural, effective solutions for hair issue.

What is “Hair Distortion”?

“Hair distortion” refers to a condition where the balance of moisture and oil within the hair is disrupted, causing the outer cuticle layer to become uneven and peel. Various factors can lead to hair distortion, resulting in frizz, waves, and dryness.

Straight Hair Condition

When the hair's internal balance of moisture and oil is stable and even, it remains straight and smooth.

Wavy Hair Condition

In this case, the balance of moisture and oil within the hair is uneven, with different areas affected. As a result, the inner part of the hair becomes hard while the outer part is soft, causing the hair to wave.

State of Imbalance in Moisture and Oil

The hair's internal moisture and oil balance is disrupted.

Causes of “Hair Distortion” Age-Related Changes in Hair Texture

Many women begin to notice changes in their hair texture in their late 30s. As we age, common concerns arise, such as:
1. Hair becoming less manageable
2. Previously effective shampoos and conditioners no longer working
3. Increased frizz and waviness
(Hair concerns in the 30s, based on a 2013 company survey)

External Environmental Factors such as Humidity

Humidity from rain and other factors can cause hair to become unmanageable, leading to stray hairs. Damage to the hair, such as peeling of the cuticle layer, allows moisture to penetrate, disrupting the hair’s moisture balance. This makes hair that tends to have more volume even more challenging, and hair prone to frizz more prone to waviness.

Pulling Actions from Brushing and Styling

Brushing, as well as daily styling with curling irons or straighteners, often involves pulling the hair straight. While this temporarily makes hair look straight, you may find it returns to its previous state after a while. In reality, this “pulling action” is a major cause of frizz, waves, and dryness. The more you try to correct the frizz and waviness by pulling, the worse it gets, leading to a “negative spiral.” Pulling and stretching the hair weakens the proteins inside, causing distortion to build up. Therefore, daily care to prevent this buildup of distortion is essential.

Don't worry, Kracie's Himawari line is here to help

Blue HIMAWARI
For those whos “Hair Feels Rough and Fingers Can’t Glide Through"
Smooth Feel and Fresh Floral Scent
Even rough, dry hair feels softer, hydrated, and smooth to the touch.
The feeling of roughness comes from hair distortion, causing it to feel coarse. This product is recommended for those who want hair that fingers glide smoothly through.

Yellow HIMAWARI
For those whose “Hair is Prone to Frizz and Hard to Manage”
Frizz Control with an Elegant Floral Scent
Helps control frizz, leaving hair more manageable and soft.
Hair frizz is often due to cuticle damage, which allows moisture to penetrate, disrupting the balance. This product is recommended for those seeking to repair damage, add moisture, and keep hair under control.

Pink HIMAWARI
For those whose “Hair Lacks Shine and Looks Dry”
Hydrating with a Sparkling Floral Scent
Revitalize dull, tired hair*, leaving it shiny and smooth from roots to ends.
Dullness often results from frizz, dryness, and waviness. By caring for the hair’s structure, you can achieve glossy, radiant hair. This product is recommended for those seeking smooth, shiny hair with a beautiful luster.