INTEGRATE is a Japanese makeup brand developed by Shiseido, targeting individuals in their 20s and 30s. The brand offers a diverse range of base and colour makeup products, including foundations, eyeshadows, blushes, lipsticks, mascaras, and makeup accessories. INTEGRATE's products are designed for easy application, enabling users to achieve a fresh and radiant look daily without requiring advanced makeup skills. The brand aims to bring joy and self-love to its customers by making makeup an enjoyable part of everyday life.